Major boost for KFC fans as chain reveals major investment to upgrade shops as it takes on rivals

KFC sign with Colonel Sanders's image.
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FAST food chain KFC is splashing out £1.49billion to clip the wings of rivals Popeyes and Wingstop.

Yesterday KFC announced it would spend £583million ­creating 7,000 jobs at diners and in the supply chain.

Bosses said they aim to take on managers, as well as staff for kitchen-based jobs and newly created “guest experience” roles.

The chain, with more than 1,000 restaurants in the UK and Ireland and 30,000 staff, will also spend £466million on 500 new outlets, including flagship sites and drive-thrus.

The North West is one area of focus.

More than 200 existing restaurants will also be upgraded.

And a further £404million will be used to “strengthen” KFC’s relationships with its suppliers and help its businesses to grow.

Boss Rob Swain said: “We’ve been serving customers in the UK for 60 years now.

“But we’ve never seen such strong demand.”

The UK fried chicken market is reckoned to be worth £3.1billion.

Wingstop has around 57 franchised sites and plans a further 20.

Popeyes has 65 across the UK and Ireland after opening 33 last year.

KFC sign with Colonel Sanders's image.
Getty
KFC is splashing out £1.49billion to clip the wings of its rivals[/caption]