IF you’re jetting off on a winter getaway this year, an Antler suitcase could be the perfect travel buddy.
The good news is that Antler Black Friday deals are typically generous, leaving you with extra cash for those holiday cocktails, boat trips or well-deserved massages.
Antler deals
Antler has been crafting premium luggage since 1914, with their cases famous for stylish design, incredible durability and clever practicality.
This year has already seen exciting additions to their lineup with expanded colour options and innovative new features across their most popular collections.
The brand has also recently strengthened its eco-friendly range, with even more sustainable materials and manufacturing processes, while maintaining its signature quality.
We’ve consistently featured Antler items in our round-ups of the best suitcases and best cabin cases, which speaks volumes about their quality.
We’re excited to see what the Antler Black Friday bonanza will bring shoppers this November.
When is Black Friday 2025?
This year, Black Friday lands on Friday, 28 November 2025.
It takes place the day after Americans celebrate Thanksgiving, making it the perfect excuse for a post-turkey shopping spree.
While Black Friday originated as an American tradition, it has since evolved into a massive global shopping event that’s firmly established in the UK calendar.
Want to know more about how it all started? Check out our Black Friday explainer for the whole story.
But don’t be fooled by the name, though – Black Friday is far from a one-day wonder.
These days, sales kick off weeks before the big day itself, often starting in early November and running through to Cyber Monday on December 1, 2025, and sometimes even longer.
It’s prime time for ticking off your Christmas shopping list and scoring significant discounts on big-ticket items, so if you’ve been eyeing quality luggage, be sure to keep an eye on the Antler website.
Is Antler taking part in Black Friday this year?
Yes! Antler has confirmed it is taking part in Black Friday this year.
The premium luggage brand revealed it’s planning the ‘biggest ever’ sale event this November.
While the full details haven’t been announced yet, industry insiders suggest that Antler will launch a preview sale in early November, before rolling out its complete Black Friday offers closer to the big day.
This follows a similar pattern to 2024, when the sale began with a preview of 40% off selected items, and in 2023, Antler rolled out a sitewide discount of 30%.
I tried the Antler underseat bag — I was surprised at how much I could fit in
Antler has been a long-time favourite of ours when it comes to luggage, so I decided to test out the brand's underseat bag.
Without exaggerating too much, there is something a bit Mary Poppins about this bag.
When I took it on a three-night break to France, I fitted a pair of trainers, two pairs of trousers, a shirt, a couple of t-shirts and a jumper — and all the other obligatory sundries — in there without breaking a sweat.
As far as I’m concerned, Antler’s underseat bag ticks all of the boxes — it’s stylish, neatly organised and lightweight, with a capacity that somehow seems to outweigh its size.
- How much is it? At £130, the Antler underseat bag is certainly one of the pricier options on the market.
- How big is it? It’s 45cm tall, 35cm wide and 20cm deep, and Antler has managed to turn that into 30L of packing capacity (although its ‘maximum capacity’ is 34L).
- Who’s it best for? People who do a lot of short-haul travel and want to maximise the meagre luggage allowances offered by budget airlines.
- What we loved: It’s lightweight, spacious, and nicely designed.
- What we didn’t: Honestly? Not much. It’s more expensive than many competitors, but Antler isn’t a budget brand, so this won’t come as a surprise.
What to expect from the Antler Black Friday 2025 sale?
We’re buzzing about what Antler has in store for Black Friday 2025, and if last year’s sale is anything to go by, shoppers are in for some serious discounts across their premium luggage range.
This year, we’re expecting major price drops on both their popular hard-shell collections and soft-shell ranges.
With any luck, we might even see some juicy discounts on their latest innovations and colour options introduced earlier this year.
Beyond suitcases, Antler’s lineup of backpacks, holdalls and weekend bags in various sizes and colours makes perfect companions for mini-breaks and weekend getaways.
What was in the Antler Black Friday 2024 sale?
Antler deals
Last Black Friday, Antler really pushed the boat out with their biggest sale yet.
The premium luggage brand offered a whopping 40% off selected ranges during their 2024 event.
This marked a significant step up from their 2023 sale, when they offered only 30% discounts across the site.
Shoppers went wild for deals on their bestselling collections, with some of their most popular hard-shell suitcases seeing price cuts of over £200 for larger sizes.
The Chelsea Backpack range was also heavily discounted, making these gorgeous travel companions much more affordable for savvy holiday-goers.
When is Cyber Monday 2025, and is Antler taking part?
This year, Cyber Monday falls on Monday, December 1, 2025.
Just as you’d expect, it lands on the Monday straight after Black Friday, typically marking the grand finale of the shopping bonanza.
While Cyber Monday initially focused exclusively on online deals (when internet shopping was still a novelty), nowadays, it’s essentially an extension of the entire Black Friday weekend.
Our top shopping tip? If you’ve got your eye on a gorgeous Antler case, don’t hang around waiting for Cyber Monday to make your move.
The absolute best bargains usually drop on Black Friday itself, and those in-demand styles and colours can sell out in a flash!
Does Antler offer any other discounts?
Bagging an Antler bargain doesn’t just happen on Black Friday.
The luggage brand has expanded its year-round discount program for 2025, with several ways to score quality cases for less.
For airline workers, Antler continues to offer a solid 15% off full-price items with their dedicated airline staff discount code – perfect for those who know good luggage when they see it.
There’s also a key worker discount scheme, and eligible workers qualify for 15% off their premium range.
Students haven’t been forgotten – if you’re over 15 and in full-time education, you’ll still enjoy that sweet 15% discount on your travel companions.
